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  • BTS is the biggest name in South Korea right now.

    BTS 是現今南韓名聲最響亮的人物。

  • Please welcome BTS.

    歡迎 BTS。

  • - BTS! - BTS.

    - BTS! - BTS。

  • - BTS! - BTS!

    - BTS! - BTS!

  • BTS is the first group to have 3 number-1 albums in a year since The Beatles.

    BTS 是繼披頭四後,首支一年銷售三張冠軍專輯的團體。

  • And their music video for "Boy With Luv" smashed the record for the most-watched YouTube video in 24 hours when it was released in April 2019.

    他們的《Boy With Luv》音樂錄影帶在 2019 年 4 月釋出 24 小時內便打破了 YouTube 最多觀看數的影片紀錄。

  • "Forbes" listed the group on its Celebrity 100 list of the world's highest-paid entertainers of 2019.

    《富比士》在其世界百大名人權力榜中,將這個團體列在 2019 年收入最高藝人榜。

  • Ranked at number 43, they earned $57 million in pre-tax income in the last year.

    他們名列 43,在過去一年的稅前收入為 5 千 7 百萬美元。

  • A majority of those earnings came from their "Love Yourself: Speak Yourself" world tour, which grossed $44 million from just 6 US stadium shows.

    這些收入絕大多數來自他們的「愛自己」世界巡迴演唱會,但是 6 場美國體育場演出便吸金 4 千 4 百萬美元。

  • And that is only part of their fortune.


  • Here's how the members of BTS make and spend their money.

    以下是 BTS 成員們賺錢和花錢的方式。

  • (How the members of BTS make and spend their money.)

    (BTS 成員賺錢和花錢的方式。)

  • BTS amassed their fortune through their music, album sales, concerts, merchandise, and brand deals.

    BTS 透過他們的音樂、專輯銷售、演唱會、周邊商品以及品牌代言累積了財富。

  • Their April 2019 album, "Map of the Soul: Persona", sold nearly 3.4 million copies within a month and set a record high in South Korea.

    他們 2019 年 4 月的專輯《Map of the Soul: Persona》在一個月內便銷售 340 萬張,創南韓紀錄新高。

  • They've also landed endorsement deals and partnerships with brands like Coca-Cola, Hyundai, and Puma.


  • The group seems to turn anything they touch into a major success.


  • In 2018, Hyundai made them global brand ambassadors for its new Palisade SUV.

    2018 年時,《現代汽車》將他們任命為其嶄新 Hyundai Palisade 的全球品牌大使。

  • BTS released two concert films that also contributed to their cash flow.

    BTS 推出了兩部演唱會紀錄片,也為他們帶來了收入。

  • Their 2018 movie, "Burn the Stage", grossed over $20 million worldwide.

    他們 2018 年的電影《Burn the Stage》全球收入逾 2 千萬美金。

  • And their most recent film, "Love Yourself in Seoul", brought in over $10 million during its January 2019 release.

    而他們的最新電影《Love Yourself in Seoul》在 2019 年 1 月釋出期間就帶入超過 1 千萬美元。

  • BTS is worth over $3.6 billion a year to South Korea's economy.

    BTS 在南韓的經濟之下,身價超過 36 億美元。

  • They increased South Korea's popularity, contributing to a surge in tourism.


  • An estimated 800,000 tourists reportedly chose South Korea as their travel destination because of BTS.

    據報導,約 80 名旅客因為 BTS 而選擇南韓作為他們的旅遊目的地。

  • Their popularity also boosted the appeal of South Korean products, such as clothes, cosmetics, and food.


  • eBay, in particular, saw an increase in merchandise sales thanks to BTS.

    尤其是 eBay 更因為 BTS 而看到了商品銷售的提升。

  • eBay Korea said in April 2019 that sales had risen by more than 50 percent since the previous April.

    韓國 eBay 更在 2019 年 4 月表示他們的銷售量自前一年 4 月以來,提升了超過 5 成。

  • The country now has at least a billion dollars' worth of consumer exports associated with BTS.

    該國現在至少有價值十億美元的出口消費品與 BTS 有關聯。

  • And they're projected to bring in an economic value of $37 billion over the next 10 years.

    他們預計將在未來 20 年期間帶入價值超過 37 億美元的經濟效益。

  • Talk about being a national treasure.


  • K-pop isn't new to the world.


  • Back in the late 2000s, before BTS debuted, many groups were slowly paving the way for the genre's growing popularity.

    在 2000 年代晚期 BTS 出道前,許多團體就已經慢慢地為該音樂領域漸長的流行程度鋪路。

  • BTS was formed by a company called BIGHIT [MUSIC] Entertainment.

    BTS 是由 BIGHIT MUSIC 經紀公司所創造的。

  • But in 2007, BIGHIT [MUSIC] almost went bankrupt.

    但在 2007 年時,BIGHIT 幾乎都要宣布破產。

  • CEO Bang Si-hyuk managed to keep the company afloat with the success of previous K-pop groups he had managed.

    執行長房時爀勉強透過旗下其它 K-pop 團體過往的成功讓公司足以週轉。

  • He formed BTS in 2010, and the group officially debuted in 2013.

    他在 2010 年創造了 BTS,團體在 2013 年正式出道。

  • Because BTS struggled with media exposure in South Korea, they took a nontraditional marketing approach by connecting with their fans through social media, and they slowly built up a dedicated fan base known as the ARMY.

    因為 BTS 當時難以獲得南韓媒體曝光機會,他們採取了非傳統的行銷手法,透過社群媒體與粉絲交流,緩慢地打造了稱為 ARMY 的紛絲群。

  • Bang attributes BTS' success to the connection they share with their fans.

    房時爀將 BTS 的成就歸功於他們與粉絲之間享有的連結。

  • This led to sold-out concerts, record sales, and being the world's most tweeted-about celebrities.


  • Thanks to BTS, BIGHIT [MUSIC] Entertainment is worth an estimated $2 billion.

    多虧了 BTS,BIGHIT MUSIC 經紀公司現值估計約 20 億美元。

  • And Bang alone is worth $770 million.

    而房時爀自己的身價則是 7 億 7 千萬美元。

  • With his current fortune, Bang rented a $6.5-million mansion for BTS in Hannam the Hill, one of the most expensive complexes in South Korea.

    在具有如此財力的狀況下,房時爀為 BTS 租下了漢南洞 Hannam the Hill 公寓大樓價值 650 萬美元的豪宅,它是南韓房價最高的住宅區之一。

  • But how do the members of K-pop's richest band spend their money?

    那麼,K-pop 最富裕團體的成員們是如何花錢的呢?

  • Although they share a mansion, some of them still have their own apartments.


  • Jin reportedly spent $1.7 million in cash on his apartment at Hannam the Hill.

    據報導,Jin 以現金 170 萬美元購入了他在 Hannam the Hill 的公寓。

  • J-Hope and Jungkook also bought apartments in the Seoul Forest Trimage, known as one of the most luxurious apartments in Seoul.

    J-Hope 和 Jungkook 也在被視為首爾最豪華公寓大樓之一的首爾林 Trimage 購入房產。

  • J-Hope bought his for a reported $1.6 million back in 2016, while Jungkook reportedly spent $1.74 million in cash when he purchased his unit in late 2018.

    有報導指出,J-Hope 在 2016 年以 160 萬美元購入公寓,而 Jungkook 則在 2018 年晚期以現金 174 萬美元買下他的房產。

  • Suga also bought a $3-million apartment in the Hannam district around the end of 2018.

    Suga 也在 2018 年末以 3 百萬美元購置漢南洞的公寓。

  • The boys are also known for their bold fashion and style.


  • While it's common for celebrities to land sponsorships with luxury brands, BTS reportedly doesn't accept these kinds of deals, instead, choosing the brands they actually want to wear.

    雖然藝人獲得奢侈品牌贊助是很普遍的,BTS 據稱不接受這樣的交易,反而會選擇自己實際想穿著的品牌。

  • Some of their favorite luxury pieces come from Supreme, Gucci, Givenchy, and Mastermind, each ranging from hundreds to thousands of dollars.

    他們有些最喜歡的豪華單品品牌包括 Supreme、Gucci、紀梵希以及 Mastermind,價格從數百美元到數千美元不等。

  • In addition to luxury living, some of the members have exotic pets.


  • Jin currently has a leucistic sugar glider named Gukmul, which translates to "soup".

    Jin 近期開始養了一隻名為 Gukmul 的蜜袋鼯,名字直譯為「湯品」。

  • Sugar gliders can cost anywhere between $100 to $5,000, and leucistic sugar gliders typically cost between $1,500 and $2,500.

    袋鼯價格從 100 到 5,000 美元不等,而蜜袋鼯的價格一般落在 1,500 到 2,500 美元之間。

  • The other members have more common household pets.


  • V owns the most pets in the group.

    V 是團體裡寵物最多的人。

  • He has four dogs and one cat.

    他有 4 隻狗以及 1 隻貓。

  • While he hasn't confirmed the breeds of his pets, fans speculate he has a teacup Pomeranian, a Korean Jindo, and a chinchilla Persian cat, all the expensive breeds.


  • Suga also has a Toy Poodle named Holly.

    Suga 也有一隻名為 Holly 的玩具貴賓。

  • Toy Poodles can cost thousands of dollars, depending on gender and coat.


  • Although they have a lavish lifestyle, the BTS members are known for their humble personalities and don't publicly flaunt their fortunes.

    雖然他們過著奢華的生活,BTS 的成員以其謙虛的個性文明且不會公開誇耀自己的財富。

  • The members have donated to many charities, including food banks, animal shelters, and children's medical funds.


  • And in 2017, they partnered with UNICEF to launch the LOVE MYSELF campaign, which is aimed at promoting self-confidence and ending violence.

    在 2017 年時,他們與聯合國兒童基金會合作發起 LOVE MYSELF 計畫,目的在於提倡自信心並終結暴力。

  • The campaign has raised over $1.4 million worldwide.

    這項計畫在全球募集了逾 140 萬美元。

  • And in September 2018, BTS became the first K-pop group to address the United Nations.

    在 2018 年 9 月時,BTS 成為第一支在聯合國大會演講的 K-pop 團體。

  • If there's anything that I've achieved,


  • it was only possible that I have my other BTS members right by my side,

    那是因為我身邊有 BTS 的成員才能夠做到,

  • and because of the love and the support that our ARMY fans all over the world made for us.

    還要歸功於我們全球的 ARMY 紛絲給予我們的愛與支持。

  • Thank you very much.


BTS is the biggest name in South Korea right now.

BTS 是現今南韓名聲最響亮的人物。

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    Courtney Shih 發佈於 2022 年 06 月 21 日