Name: Why are we all so desperate for instagram likes? | Addicted to... Likes - BBC
Uploaded: 2021-09-05T04:00:11.000Z
Duration: 3 min 28 s
Description: Thousands of YouTube videos with English-Chinese subtitles! Now you can learn to understand native speakers, expand your vocabulary, and improve your pronunciation...

My name is Diana. I'm a journalist,       author, and TV presenter.

Like the rest of us,  I'm part of the online generation

and I've seen a massive change          in my lifetime.

One moment,  social media wasn't even a thing.

And then all of a sudden,      it's become everything.

We live in an age where tech   companies employ psychologists

to make these apps        even more addictive.

Rebecca Meechan      knows a lot about this.

Her job is running     the social media channels

How do you use social media      for your personal use?

I mostly use it for        just posting photos,

update my friends and family         on what I'm doing.

Say you do post a selfie of yourself  or doesn't even have to be a selfie,

Yeah. And you don't get a lot of  interaction, likes or comments.

Like, honestly... Honestly...       ..cos I think it bugs

all of us deep down.  Yeah, I think deep down everyone...

if they don't get a lot of likes on   your photo, you'll think, "Why?"

If someone's put a photo on,      one of my best friends,

and they've asked me, "Why have you    not liked my photo?" I'll say,

"Well, why do you need me to?"      Like, "I'm your friend,

"I'm telling you right now you look  good. That's a nice photo, but I...

"I just... I did not feel the urge            to double-tap.

Now just like the rest of us, I have    to admit I do get a certain kick

when I post something          on social media

and it gets a "good" number             of likes.

However, to be quite honest,  I'm not so sure how healthy it is

Kumba Dauda runs two very successful           online businesses.

But she's got strict rules in place     to make sure her online world

doesn't take over        her real-life world.

Social media   is like a double-edged sword.

It can take over your life           if you let it.

I see so many people that are,  like, they'll post on Instagram

then they'll be  checking, checking, checking...

But I try to avoid doing that           at all costs.

if you do feel like you're   constantly checking your phone

after you post, is to really      just put your phone away

of the time I spend checking out       my social media sites.

Although, to be honest,   some habits are hard to break.

I'm going to share my research     with Rebecca and Rosalind.

But I'm going to put it out there  and say that we're all a little bit

addicted to our social media...              Yeah...

..whether it's for work purposes  or for our own personal pleasure.

Like, you run three     Instagram accounts. Yeah.

That's a lot of interacting with         your social media.

It definitely has opened my eyes  to how often I can check my phone

I think I can honestly say     I'm probably more addicted

than I thought I was, just  considering the amount of times

When you think of addiction, you  don't necessarily think addiction

to social media is so much  of a dangerous thing like addiction

to alcohol or drugs - you don't  think of it as the same thing.

who's really young who has low  self-esteem, or is going through,

maybe a really difficult time     with their mental health,

I think that's when likes   really come into the equation.

Let's face it - likes and  notifications are here for good.

It's controlling our dependence              on them

Social media apps       are cleverly designed

to draw us in and get us hooked,  and we need to be aware of that.

We need to take control           of technology

Subtitles ListPlay Video

Why are we all so desperate for instagram likes? | Addicted to... Likes - BBC

constantly

massive

mental

matter